She will also be responsible for driving customer growth, portfolio management, product management and customer retention for credit cards and ready credit.
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Gay comes with over 16 years of experience in Citi across Singapore, Thailand and China, and was previously the Head of Client Growth, Cards and Loans in the regional APAC & EMEA office.
Brendan Carney, Chief Executive Officer of Citibank Singapore Limited and GCB ASEAN Cluster Head says, “Serene’s strong international experience across some of Asia’s most dynamic markets makes her the ideal leader to drive our already strong cards and loans franchise to new levels of success”.
