Sales in the Americas saw the strongest regional growth, gaining 4% compared to the 0.8% gain analysts were expecting.
The company said it is still in the early stages of its turnaround plan and the macroeconomic environment remains uncertain.
Schulman, who took over as CEO a year ago, wants to bring the label known for its tartan patterns back to its British roots, and to better promote Burberry’s outerwear products such as scarves and trench coats.
The turnaround comes as Burberry and the industry face a wider downturn in demand for luxury goods since the post-pandemic boom years.
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As part of his overhaul, Schulman said in May Burberry would slash about a fifth of its workforce in a bid to cut costs, with the reductions impacting mostly UK office roles as well as global retail positions.
Shares of Burberry have gained 27% so far this year through Thursday’s close.
Schulman is also trying to recover Burberry’s appeal with so-called aspirational consumers, while reversing the previous management’s push into expensive handbags — a strategy that flopped with customers.
