Located on a “prominent” corner plot with dual frontages along North Bridge Road and Seah Street, the property sits directly beside Raffles Hotel. It offers naming and signage rights potential, which is “a rare branding opportunity in Singapore’s tightly held city centre”, adds ETC.
The property is anchored within a precinct of landmark developments, including Raffles City, Bugis Junction, Chijmes, The Capitol, South Beach, Duo and Suntec City. The area has also seen continued rejuvenation with projects such as The M and Guoco Midtown, alongside the upcoming Shaw Tower, slated for completion this year.
Connectivity is another draw, as the building is located within 400m of four MRT stations serving four lines, which offer direct access to the central business district, Orchard Road and the rest of Singapore.
Swee Shou Fern, head of investment advisory at ETC, says: “402 North Bridge Road stands out as a highly compelling asset, offering many desirable attributes including the coveted 999-year tenure, prominent frontage, naming and signage rights and a strategic city location.”
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As the surrounding precinct continues to evolve into a “dynamic commercial, lifestyle and hospitality destination, supported by ongoing rejuvenation and new mixed-use development”, Swee anticipates demand from “owner-occupiers seeking to establish a strong corporate presence, as well as investors looking for a well-located asset with strong long-term investment value”.
The sale will be conducted via an expression of interest exercise closing June 11. Both local and foreign buyers are exempt from additional buyer’s stamp duty and seller’s stamp duty, according to ETC.
