Audience Analytics had previously said it would sell 26 million shares via placement at 30 cents each for a total of $7.8 million.
Of this, 18.2 million shares would be new, while 7.8 million were to belong to the vendor. Audience Analytics' chairman and managing director William Ng holds a 60% stake in the vendor, while the remaining 40% is held by executive director Ryan Ooi.
After the initial public offering, both Ng and Ooi will collectively own 84.54% of the company.
The company is expected to begin trading at 9am on Sep 30.
See also: Audience Analytics launches IPO of 26 mil shares at 30 cents apiece; seeks listing on Catalist board
Cover image: Audience Analytics