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Loco for Local: Celebrating craftsmanship, culture and stories of homegrown heroes

Audrey Simon & Jasmine Alimin
Audrey Simon & Jasmine Alimin • 17 min read




In a recent survey by Shop Small Research by American Express, it was unveiled that local Baby Boomers are particularly loyal to local businesses with 95% shopping often at local establishments.

With more than half of consumers concerned that Singapore’s heritage businesses will disappear in the next decade, it’s important to give them all the love and support they deserve. Here, we turn a spotlight on homegrown heroes by celebrating their craftsmanship, culture and stories that reflect the unique spirit of this tiny nation we proudly call home

Supermama

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